Whitford's global technical and sales teams work closely with automotive companies and their tier suppliers to solve specific performance problems experienced within the industry. A highly specialized and competitive environment, the automotive industry demands the highest levels of performance from their suppliers, the use of coatings being no different as we look to solve issues such as abrasion, corrosion, noise (itch and squeak), friction, release, sealing, weathering and chemical attack. An environmentally aware industry with high expectations, Whitford has responded to these demands through the development of an extensive portfolio of water- and solvent-borne NMP free coatings for application onto rubber, plastics and metal substrates.